Reading Designing for Interaction by Dan Saffer a couple of weeks ago, I realised something that really struck me. Designing the Ipod, Apple did no user testing… Since Apples security is strict, Apple didn’t want to test the Ipod, because there was a risk of revealing what was coming. However testing a user interface that is so new to the users as the click-wheel, would seem to be the only sensible thing to do. Apple chose to rely on Jonathan Ive’ designer skills instead of the users, and you could say that wasn’t such a bad idea. So my question is: User testing is that mostly for the unskilled designers?